Discussion: Is Facebook Worth it for Writers? - CookieBreak Skip to content

Discussion: Is Facebook Worth it for Writers?

A Writer's Musings

I haven’t posted many discussions previously, so I’m excited to see how this one will go!

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I love social media, and really enjoy using my writer accounts across Twitter, Instagram, and Pinterest, but I feel like I’m missing something with Facebook. I know I’m not using it to its full potential, and truth be told, most days I forget to post to my page. There are several things, like my blog posts, which can’t be set up to post to my page automatically, and so it’s often left out. Add to this that using Facebook to its full professional potential seems to involve money, and I’m not sure that it’s necessary for me. Not when there are plenty of free sites out there, which do exactly what I want!

I’ve been wanting to join groups to join their discussions, or set up automatic posting from here or my Instagram account, but I can’t do any of those things with my author page – only with my account, which I don’t use. I set up the account specifically for the sake of creating my author page, and so the account has collected dust.

If you’re a writer, how do you use Facebook professionally?Β Is it possible to get the most out of it without additional charge? Is it worthwhile to use my account rather than just my page?Β I feel like I’m missing something and have considered deleting my page, because I keep forgetting to post over there and because there are so many other social media sites around, which feel better suited to me.

Get yourself a cookie and a tea, and let’s chat! πŸ™‚


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  1. This answers a question for me, I would only post automatically to an author page, not my main site. If I can’t do that it’s more time messing about with social media and I’m not sure it’s worth it. πŸ™‚

    • That’s what I’m wondering. I created it because I thought it’d be a great, easy-to-use page but really it complicates things. There are so many things you can do with it if you’re willing today – and why do that when other sites do the same things, like promotion, without additional payment?

      • You should talk to Suziespeaks81 she’s got a good handle on which social media to use for blogging.

      • Thank you! I don’t want Facebook just for blogging, though, I want it to work better for me in general πŸ˜› The automatic blog posts are only a small issue amongst others πŸ™‚

  2. I’m not as active on facebook. I know authors who use it as their main promotional avenue, but facebook for me is an after thought. Everything I do/ all events get posted there, but I concentrate on my other social media and blog accounts first.

    I’ve heard authors say it is better to have an account rather than an author page as you can be more interactive, but I think that accounts seem unprofessional (personal opinion).

    • That’s all it is for me right now – an after-thought. And not one I always remember! Mine usually gets updated last, too.

      I did think an account might be better but I completely agree with you, an account seems unprofessional to me, too. That’s where I’m torn; I’d love to do more with mine, but just using it as an account doesn’t feel like the professional thing to do.

  3. I have had exactly the same issues with Facebook. I created a Facebook account with the specific aim to have an author’s page, but after a week ended up deleting the page and using my account instead. The reasons for this include what you state in your post, but also that a page can’t be followed, unlike an account, which frankly makes no sense to me. Now I announce my blog posts automatically on my wall and have no trouble participating in groups. For me, this arrangement works for now, though when I checked what other authors do, they seem to usually have an author page.

    • It doesn’t make any sense to me, either. It seems strange to me that Facebook of all sites doesn’t make it easier for their users to use their accounts as they need, including pages.
      You could use your account as your author page, and then have actual pages for your books that are connected to the account? That way people could follow you for all general updates, and like the book pages they are most interested in. Would that work? I’m not sure if I’m warming to the idea or not.

      • I think having too many pages is not the best strategy either. I figured out that I get notifications from pages I have saved, so saving pages is similar to following people, it seems. It’s all a bit confusing. Thanks for starting this discussion. It helped me sort in my head how I want to use Facebook.

      • That’s what I thought. It would get confusing if authors made a new page for every book they publish, or even just for every series.
        I’m glad it helped you sort things out – thanks for joining my discussion! πŸ™‚

  4. I only joined Facebook as people kept telling me that I *had* to have an author page. I’d avoided it till then as I really don’t like it as a platform. I use it to repost from my IG (I then repost Gabriel related photos to my author page) but it’s really an afterthought as a base for promotion. I just don’t seem to have time to utilise it properly!

    • I used to love facebook, but I don’t think it can keep up with twitter and instagram as platforms. Those two work brilliantly for me, but Facebook doesn’t seem to cut it anymore. I always feel like I should be able to do more but can’t. It does seem to take more work than other platforms, too, which doesn’t help.

  5. I don’t really like Facebook as a platform bit I kept hearing how readers will look for you there so I have an account and a page for Ashael Rising, which I keep forgetting to post to.

    The account definitely helped drum up pledges during the Unbound campaign but I’m not sure how useful it’ll be going forward.

    I also find it difficult to find time for social media. That’s one of the draws of Twitter, it’s so quick to tweet.

    • That’s precisely it, other platforms are just easier and faster to use. Facebook is more time-consuming than twitter, if you want to make the most of it, and most days I don’t have the time for it. It’s so easy to use Instagram or Twitter from my phone on the go, but I can’t quite do the same with Facebook. It’s doable but it always feels like more of a chore.
      I don’t think it’s as easy to find people, either. On Twitter or Instagram you search for their unique usernames, but on Facebook you find so many people with the same name.

  6. I have nothing to add to this discussion πŸ˜› I don’t use Facebook myself. And I’ve been wanting to join groups as well, but keep holding back because I’m not one to use my account at all. Hope you can get it to work for you πŸ˜€

    • I got talked into it when I was at college, haha! You made the smarter move, I’d say πŸ™‚

  7. […] On Tuesday I asked for your take on Facebook as a professional platform. I haven’t made a decision yet, but either way it’s save to say that change is coming to my author page. Whether that change will be in the shape of me deleting it, or in the shape of me using my account more – which I don’t really want to do – I don’t know yet. But consider this a heads-up that I might suddenly disappear from your list of followed pages. If that happens it’ll be intentional. […]

  8. I have an author page but it’s dead. I don’t have many followers and I don’t use it much. I only made a Facebook to talk to my relatives through the messenger because that’s what they use. Even though I don’t make posts on my author page, I’m just keeping it because I have a private Facebook account, which I also don’t use. I do I hope I interpreted your post correctly. You can set up automatic posting on your fan page. I have it so my WordPress posts are automatically posted on my Facebook author page.you

    • You can? Do you know how? When I looked at it Facebook would only let me set up automatic posts to my account, but not the page.

      That’s much like mine – I haven’t used my personal account in a long time, and as I said above I keep forgetting to update my page.

      • I set it up so long ago and I forgot, but I found it! You have to set it up through WordPress. Click My Site in the upper left corner then go to Configure>Sharing and ta-da the Facebook share option should be there. After you click it, there should be two options: publicize to my facebook wall or to my facebook page. I connected my author/writer pages that way. I hope you find it okay and it works for you.

  9. I’m so glad you’re asking such questions/ having such discussions. I use my favorite authors as an example. Anne Rice is huge on FB.

    • Thank you! Some of my favourite authors are huge on Facebook as well, but then again people like Anne Rice don’t need to use their page every day to make it successful. For us lowly indie authors to get anything out of it would require a lot of time, and I’m not sure it’s worth it in addition to my other social media accounts.
      Thank you for popping in and joining the discussion! πŸ™‚ I’m sorry my response has taken so long – busy days! πŸ™‚

  10. I quit facebook in January 2014 and I’ve never gone back. Never once missed it since. I have regained my own self-respect. Facebook was too tempting for me to publish my writing there without using it on better places. Long ago, I used to subconsciously believe that friends weren’t real if they weren’t on facebook! Now I’m happy to be one of those disappearing “friends” who takes my words elsewhere. There’s plenty of other social media platforms that bring us bette traffic, anyways, and aren’t as crappy to users.

    • Go you! Isn’t it odd that it feels strange to delete a facebook account? I’m sure some people would feel like they’re deleting part of themselves!

      It’s great to hear that you haven’t had regrets. I agree completely, there are other social media sites with better traffic and better exposure which also treat their users better! I swear every other week they change something about their layout, or about what I can and can’t do with my page.

      • I once heard a very funny and relevant quote relating to this: “There are two industries that call their customers ‘users’- drugs and computers.”

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