‘Sell Books the Smart Way
Five years ago releasing a book as an indie author meant uploading it, then begging everyone you knew to buy it. That method simply doesn’t work anymore. Fortunately, there’s a better way.
Amazon has spent billions of dollars over the last decade building the world’s best sales engine. They use machine learning to sell massive piles of books, and that engine is just waiting for you to tap into it. This is the book that will teach you how.
Ready to become a six figure author? You’ll learn:
Why a sale isn’t just a sale. Who you sell to is more important than how many
How to find your target audience
How to train Amazon to sell for you’
What I thought:
This is such an excellent little book! It’s tiny–I could have read the whole thing in one morning if I hadn’t had other things to do–but it’s full of insights and steps you can easily apply to your own marketing strategy. I overhauled my strategy late last year, and now I’ll adjust it again thanks to this book.
When your mom and your work friend and your husband all bought a copy of your book, Amazon took notes. Amazon was trying to figure out what those people had in common. Unfortunately, the thing those people have in common is you. Not their love of whatever the heck you write.
There are exercises at the end of every chapter, which Fox urges you to do because they’re designed to either give you valuable insights into how Amazon works or to kick-start your marketing strategy, and most of them are quick and easy to do. Some might take a little longer, but there’s nothing complicated.
There are lots of ideas and steps you can take right now (or at least start thinking about) throughout the book, and I actually feel inspired to get marketing! :O
Amazon wants to sell as much stuff as possible. Above all, they value the customer. Not you–you’re a supplier. Your needs are secondary. […] Understanding that fact will help you and Amazon work together to sell books.
Treat yourself to this little gem if you want to sell more books without constantly shoving it in people’s faces. You won’t regret it.
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Have you read Six-Figure Author or are you tempted? Get some cookies, drop me a comment and let’s talk about books!
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